Sustainable News from Hamburg ⚓

"We are not a product with a mission, we are a mission with products."


Sounds strange, but it's true. Because Kushel is meant to be more than a sustainable alternative for home textiles. Our goal is to spread a new way of consuming and doing business, one with positive effects for you and our planet. Stay tuned! Soon you wil get more insights into our strategy for a more sustainable world.

Kushel Instagram

You can find a new post about Kushel here on Instagram. We recorded this video with @hamburgenergie for natürlich aus Hamburg. This campaign supports innovative startups from the Hanseatic city and wants to create a stage for sustainable alternatives. Thank you for this day of filming and your support!

On natuerlich-aus-hamburg.de you can find a nice selection of sustainable products from up north.

Kushel Bademantel - Nachhaltig und Kuschelig

Treefluencer of the Month

From now on, every month we'll introduce you to one of the wonderful people who help us spread our mission.


We start with @its_me_sarah_lee from our hometown Hamburg.

Kushel Homeoffice - Soft und Nachhaltig

"𝕙𝕠𝕞𝕖 𝕠𝕗𝕗𝕚𝕔𝕖 in cosy mode."

In real life, Sarah designs beautiful projects as a creative art director in editorial, packaging and corporate design.

And if you don't need a re-design right now, but a pinch of everyday motivation or food for thought, her Instagram channel @its_me_sarah_lee is the place to be! You might even find more "Kushel Content"....

Thank you so much!

Kushel Bademantel - Weich und Vegan